The Downhill Derelicts
The Downhill Derelicts are a group of outdoor enthusiasts who love skiing, camaraderie and competition. They’ve run a downhill skiing and snowboarding marathon for a few years and decided they wanted to use the friendly competition to make a positive impact. They turned their event into a competition to promote the rehabilitation of disabled veterans and first responders through adaptive sports. Downhill Derelicts have run the “Today We Ride” campaign for three years to the benefit of the Whistler Adaptive Sports’ Program (WASP). Through adaptive summer and winter sports, veterans are engaged with activity that keep their minds and bodies sharp— and they meet other veterans along the way. Through three years Today We Ride has:
In 2017 the Downhill Derelicts partnered with the Whistler Adaptive Sports Program (WASP) to create the “Today We Ride” program. One hundred percent of the funds earned go directly to WASP to support its Hawkes Program. The Hawkes Program is designed to introduce injured veterans to winter and summer adaptive sports, as well as meet other veterans suffering from physical and mental health injuries.
Founded by Special Forces veteran Ben Mead— a WASP volunteer— the Hawkes program was created in honor of Mead’s close friends Scott Lewis Boyd Hawkes. Hawkes suffered from PTSD and passed away in August of 2016. Since its inception, WASP and the Derelicts have partnered with Pledge It to provide the digital arm to this program.
The Downhill Derelicts partnered with Pledge It to provide an online, performance-based atmosphere so the participants could really get into the competition on the slopes and participate interactively with the money they were raising. The Derelicts created a central program website and an avenue for the athletes performing the event to quickly build a custom campaign. The sites were easily shared with friends, family, and community members. The donations and pledges came in shortly thereafter.
Those who wanted to pledge simply picked a Derelict to sponsor. Contributors could pledge per foot skiied, or make a one-time flat donation. The five-day competition saw each athlete ride as many feet as they could in that time, with all proceeds supporting WASP and its veterans.
Of course, this is all made possible by the Downhill Derelicts and their many supporters. Pledge It is thrilled to work with the Downhill Derelicts in future campaigns and play a part in such a philanthropic mission.